WIC Specialized Committee on E-Commerce holds 2026 plenum and 3rd meeting of chairs

The 2026 Plenum and the 3rd Meeting of Chairs of the World Internet Conference (WIC) Specialized Committee on E-Commerce were held in Wuzhen, Zhejiang province, on Nov 2, both online and offline.

Wang Jinzhen, chief chair of the committee and former vice-chairman of China Council for the Promotion of International Trade, presided over the meeting.

The 2026 Plenum and the 3rd Meeting of Chairs of the World Internet Conference (WIC) Specialized Committee on E-Commerce kick off in Wuzhen, Zhejiang province, on Nov 2.

Wang Jinzhen, chief chair of the committee and former vice-chairman of the China Council for the Promotion of International Trade, presides over the meeting.

In 2026, the committee organized international forums and thematic seminars in Jakarta, Indonesia, and China’s Beijing and Xi'an, focusing on leading e-commerce practices, international cooperation mechanisms and industry ecosystem development.

Through field research, joint studies with experts and open online calls for contributions, the committee produced two e-commerce practice guides and one collection of e-commerce practice cases.

The meetings approved proposed changes to the committee's vice-chairs and the proposed list of new members.

Xue Hong, co-chair of the committee, a professor of Beijing Normal University, and an advisory member of the UN Asia-Pacific Expert Network on Paperless Trade, presented the committee's 2026 work review and 2027 work plan.

In 2027, the committee will focus on using AI to help small and medium-sized enterprises expand globally, the evolution of e-commerce rules, regional digital trade cooperation and international e-commerce ecosystem development. It will strengthen industry collaboration, deepen international exchanges and cooperation, and make greater use of its platform to contribute to the development of global e-commerce.

Xue Hong, co-chair of the committee, a professor of Beijing Normal University, and an advisory member of the UN Asia-Pacific Expert Network on Paperless Trade, delivers remarks.

In his concluding remarks, Wang recognized the progress made by the committee since its establishment. The meetings called for more targeted agenda-setting, more practical research outcomes and stronger collaboration among committee members in 2027. The committee will focus specifically on AI-driven e-commerce development, integrating industry practices and research to further strengthen its influence and international voice.